Category Archives: NYC

A Spectacular Tradition: The evolution of Macy’s Thanksgiving Day Parade

The Macy’s Thanksgiving Day Parade, an iconic American tradition, has captivated audiences for nearly a century. Originating in the 1920s, the parade has evolved into a grand spectacle that marks the beginning of the holiday season.

The parade’s inception in 1924 was a brainchild of Macy’s employees seeking to celebrate the holiday season and promote the store. The inaugural procession featured live animals borrowed from the Central Park Zoo, bands, and Macy’s employees dressed in vibrant costumes. At the end of the parade, Santa Claus arrived, signaling the official start of the Christmas shopping season.

In the following years, the parade underwent significant transformations. The introduction of the first character balloon, Felix the Cat, in 1927 marked a turning point. These giant helium-filled balloons quickly became a signature feature, featuring beloved characters from pop culture, comics, and cartoons.

The 1930s witnessed the parade’s first network television broadcast, solidifying its status as a national event. Over the decades, the guest list for performances has included renowned artists, Broadway casts, marching bands, and celebrities. Notable performances have ranged from classic Broadway tunes to contemporary pop hits, adding musical flair to the procession.

Character balloons have become a highlight of the parade, evolving with the times. From classics like Mickey Mouse to modern additions like Pikachu and Spider-Man, these massive inflatables capture the imaginations of spectators young and old.

The parade faced a hiatus during World War II when rubber shortages led to deflating the balloons. However, it returned triumphantly in 1945, becoming an annual tradition that has persisted through the years.

Today, the Macy’s Thanksgiving Day Parade is a colossal event, attracting millions of spectators and television viewers. It combines the charm of its early years with cutting-edge technology and entertainment, showcasing the creativity and spirit of the holiday season. As a symbol of joy and unity, the parade continues to enchant generations, embodying the festive spirit that defines Thanksgiving in the United States.

MACY’S PARADE: New start time, Cher performs, new Brach’s candy float

Let’s have a longer parade! The Macy’s Thanksgiving Day Parade has been extended by 30 minutes for 2023!

“For the first time in its long history, the iconic holiday tradition will begin 30 minutes early in New York and on the official national broadcast,” Macy’s said in a news release issued Nov. 1.

Plus, the legendary star of music, film, stage and television, Cher, will perform a new holiday hit and kick off the season at 34th Street.

Viewers will see snippets from Broadway’s “& Juliet,” “Back to the Future: The Musical,” “How To Dance In Ohio,” “Shucked” and “Spamalot,” with a special appearance by Josh Gad and Andrew Rannells of “Gutenberg! The Musical!”

Plus, see stars David Foster, Katharine McPhee and Ashley Park with the cast and Muppets of Sesame Street.

The broadcast will begin at 8:30 a.m. Nov. 23 featuring a showstopping performance by Jon Batiste.

U.S. Olympic silver medalist Jordan Chiles (gymnastics), U.S. Paralympian Ezra Frech (track and field), U.S. Paralympic gold medalist Jessica Long (swimming) and Miss America 2023 Grace Stanke also will make appearances.

This year four new floats will debut in the Macy’s Parade celebration. The floating stages, along with their scheduled performers, include Teenage Mutant Ninja Turtles: Mutant Mayhem by Nickelodeon & Paramount (Bell Biv DeVoe); Palace of Sweets by Brach’s (Brandy); Igniting Memories by Solo Stove (Drew Holcomb and The Neighbors); and The Deliciously Delectable World of Wonkaby Warner Bros. Pictures.

The 97th Macy’s Parade lineup will include 5,000 volunteers, 16 featured character balloons, 26 fantastic floats, 32 heritage and novelty balloons, more than 700 clowns, 12 marching bands and nine performance groups. Joining these Macy’s Parade fixtures are some of the biggest stars in music, all welcoming in Santa Claus and the holidays.

Completing the float lineup will be a special appearance by the Macy’s Singing Christmas Tree, featuring a holiday choir comprised of Macy’s colleagues with Bigs and Littles from Big Brothers Big Sisters. The creation of this special ensemble furthers Macy’s commitment to youth empowerment through its social purpose platform, Mission Every One, celebrating the power of mentorship and a multiyear partnership between Macy’s and Big Brothers Big Sisters.

The Macy’s Parade holds a cherished and longstanding tradition of showcasing the nation’s finest marching bands. Marching in this year’s parade will be the Alabama A&M University Marching Maroon and White (Huntsville, AL); The Band Directors Marching Band (United States); Fishers High School Marching Tiger Band (Fishers, IN); Greendale High School Marching Band (Greendale, WI); Jenison High School Marching Band (Jenison, MI); Macy’s Great American Marching Band (United States); Mercer Island High School Marching Band (Mercer Island, WA); NYPD Marching Band (New York, NY); O’Fallon Township High School Marching Panthers (O’Fallon, IL); Rutgers University Marching Scarlet Knights (Piscataway, NJ); Marjory Stoneman Douglas Eagle Regiment High School Marching Band (Parkland, FL); and Texas Tech University Goin’ Band from Raiderland (Lubbock, TX).

NBC’s coverage will be hosted by Savannah Guthrie, Hoda Kotb and Al Roker.

See the parade from 8:30 a.m. to 12 p.m. in all time zones on NBC and Peacock.

See so much more about the parade at macys.com/parade.