Haul out the holly… A South Carolina radio station has made the switch to Christmas music!

“The response to ‘Christmas in July’ was overwhelmingly positive, so we decided to bring a little joy and cheer to Labor Day weekend with a full slate of holiday music,” Steve Sinicropi, the senior vice president and market manager for Entercom’s Greenville-Spartanburg cluster of stations, told WYFF-TV.

You can look up Magic 98.9 on the Radio.com app if you want to give a listen.